Trilingual (Fluent in Spanish, English, Italian) Director. He graduated with top grades from the IED in Milan, Italy. Trained in Fashion and Product photography and production both in Italy and France. In 1991 he started his career as Videoclips and Commercials Director, after further studies at the Tisch School of Arts in NYU and cinematography workshops in Maine, where he promptly developed a unique visual and narrative style.
With a rare combination of extreme artistic sensibility and enormous technical skill, Giovanni easily generates trust among the most demanding clients. As a Director he translates smoothly the ever changing marketing trends into cinematic language. He has directed thousands of commercials and many short films both for Colombian and latin american markets. Several spots he directed have reached world markets. Giovanni is also a remarkable DP, and has the ability to deliver optimal results within budget every time. A perfectionist with a schedule, an artist with the drive of a producer, Giovanni´s work is flawless and fulfilling. There lies the key to his success.